I’m not sure what’s more impressive: the fact that this iPhone accessory takes a humble cellphone and turns it into tripod-mountable camcorder, or the fact that the team behind it went from concept to fully-finished and available for shipping product in a little over 4 months.
The Bubo is deceptively simple. It’s basically a smooth piece of anodized aluminum that serves as a video platform for an iPhone. iPhones already have a built-in camera and mic, but what they lack is a way to comfortably hold them while you’re shooting, and there’s no way to add things like lens adapters, external mics or lighting units. The Bubo adds all of these features, plus several tripod mounting points.
When the Bubo goes on sale for pre-order on October 27th, The initial price will be $99 … fairly reasonable for what you get: Included with the OWLE Bubo will be a 37mm .45X wide angle lens, a high quality Vericorder boom microphone, and a silicon iPhone case. The price goes up to $129 after the initial launch.
Interested? Check out their light-hearted but informative video here:
and visit them online: http://www.wantowle.com/
Here’s a view of the back of the Bubo: